Oliver Peoples

The Story

A heritage brand born in the heart of West Hollywood, on Sunset Boulevard, Oliver Peoples was founded in 1987 with the opening of its first boutique.  The unique culture of Los Angeles – elements of fashion, film, art, music – continues to inspire the product and vibe of the brand. From the beginning, Oliver Peoples had a passion for superior product, a distinctive culture rooted in California, and an obsession with service. These core values have remained at the heart of the brand and endure today.

The first Oliver Peoples designs were inspired by an estate collection of vintage American-made eyewear purchased by the founders of the brand in the late 1980’s. The sophisticated aesthetic created by the heritage brand was a departure from the futuristic styles and geometric shapes in bright, brazen colors dominant in the late 80’s. In contrast, the first Oliver Peoples collections were classic, timeless styles in an array of natural tortoise shell hues with discreet branding and subtle details. By defining a new intellectual category, the direction of eyewear changed globally. This vintage aesthetic that inspired the first collections remains at the heart of the brand.